New book showcases South African success stories abroad – UK Edition launches

South Africans Are Winning – And Now the World Will Know 

The inaugural Winning the Away Game UK edition is the first chapter in an exciting global book series that puts the spotlight on South Africans doing extraordinary things abroad – and it’s kicking off right where thousands of talented Saffas now live and work: the United Kingdom. 

Too often, South Africans abroad keep their heads down, achieve incredible things quietly, and don’t get the recognition they deserve. This project aims to change that – starting with the UK’s finest. 

Backed by The Lekker Network and Global Village Publishing (GVP), this coffee table book will feature over 100 South Africans who are making their mark in various industries such as business, tech, finance, creative arts, science, sports, and innovation. “Whether it’s building fintech unicorns or directing blockbuster West End plays, if they’re flying the SA flag high – we want their stories told,” says Sven Boermeester, CEO of GVP. 

Flying the Flag on Global Stages 

“South Africans are doing phenomenal things in the UK, and this project is about recognising and celebrating those wins,” says Renier Lombard of The Lekker Network. “It’s also about connecting Saffas globally. These stories deserve a global stage. That is the reason why Nic Latouf and I started the network.” 

Each story in the book is a portrait of perseverance, creativity, and ambition – sharing not just professional success, but personal journeys of South Africans thriving in new environments while staying proudly connected to their roots. 

And this is just the beginning. The UK Edition is the first in a 10-country series that will ultimately highlight top achievers from across the South African global diaspora. Future editions will feature the Top 100 South Africans from other hubs, such as the USA, Australia, the UAE, and more – each one building on a collective narrative of South Africans excelling worldwide. 

Winning the Away Game – UK edition is currently in production – and we’re calling for submissions.

Are you a South African Winning Abroad? 

The project team is calling on Saffas in the UK – and those who know them – to step forward. “This isn’t just a book – it’s a global stage for South African excellence,” shares Daniel Esterhuyse, executive publisher. “Whether it’s you, your friend, a colleague, or someone in your network, if they’re doing something extraordinary, we want to hear from you.” 

Submit Your Saffa Success Story Here or visit Winning the away game for more. Let’s share the stories that inspire pride back home – and show the world what South Africans are made of. 

Copies of the book are available for pre-order only. If you are interested in purchasing books for yourself, or resale, you may contact Daniel by email at daniel@winningtheawaygame.co.za