WATCH Caster Semenya’s Brilliant Nike Advert to Silence Critics

Nike footwear and apparel company has been praised for its latest advertisement, featuring South Africa’s Caster Semenya. Watch below.

Nike posted the ad on YouTube yesterday, saying: “When you’re born to do it—just do it. #justdoit”

Semenya followed up by posting it on Twitter yesterday evening. She said: “Too fast? Too bad. I was born to do this. #justdoit”

Fans have congratulated Nike.

Lubwama Steven said:

Thanks Nike for always taking a stand for that which is right. I love Caster’s strength. She has a positive mental attitude that humiliation and vitriolic words have failed to break her resolve and she continues to win. #Justdoit

Paul Sekete wrote on YouTube:

An iconic and immortal South African figure. Caster is a symbol of what South Africa is and her achievements emphasize what the country could achieve and be.

And Prinavan Chetty was one of many who noted:

Great way to silence those critics. Caster is one of the greats of modern day athletics.

Semenya’s middle-distance running career could be under threat because of a new IAAF hyperandrogenism rule, scheduled to become effective in November, which would effectively give her a choice of taking medication to restrict her testosterone level or moving to longer distance events.

WATCH Caster Semenya’s new ad for Nike: Just do it.